Build conversations on a given topic
Focus Group:
Women - b/c throughout iterations, women had been more responsive
How:
Speech Bubbles with different female body image
Design:
-posters on carousel cube
-4 body types: Skinny, Chubby, Muscular, Morbidly Obese
-large speech bubbles
-writing tools provided
Why:
-carousel cube is more inviting
-stands out more
-installable at the pier
Execution:
Result:
-Successful
-Women responded
-Men responded more than expected
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